Combining customer interviews and product usage analytics creates a robust, holistic, and accurate view of your product. Uncovering feedback patterns across customers and understanding actual behavior empowers you to build useful and usable products. What makes people sign up? What behaviors lead to retention? To frustration? To abandonment? Identifying, understanding, and responding to these patterns can really help scale your business.

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Rodrigo Demetrio

Rodrigo Demetrio

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Jun 25, 2021

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Customer interview and product usage analytics, here a simple and powerful framework

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Rodrigo Demetrio

Written by Rodrigo Demetrio

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Helping companies achieve their results using IT for Marketing/Sales Product | Marketing | Project Manager - rodrigodemetrio.com

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